This article was published previously by Anita Campbell, the Founder of SmallBusinessTrends.com. She is host of the weekly Small Business Trends Radio Show and owner of BizSugar, a social media site for small businesses. We’ve all been to those websites of dubious origin. You know the ones. They look cheesy … fly by night. They’re the online equivalent [...]
This was previously posted on SmallBizTrends.com by Pierre DeBois. He blogs about marketing, finance, social media, and analytics at his blog Zimana. Deborah Shane, author and branding strategist, once coined the phrase “raise your business metabolism.” It refers to increasing the pulse of how a business responds to its environment. Given the increased spending expected [...]
This article was originally posted by me on Smallbiztrends.com. Emarketer reports that “Interactive marketing is becoming a larger part of the marketing mix, and Forrester estimates that by 2016, online advertising spend will be equivalent to television spend today. Marketers will spend $77 billion on interactive marketing by 2016″. According to StrongMail’s annual marketing trends survey, conducted by Zoomerang, [...]
Are you really cut out to be an entrepreneur? Is this what you really want to do, or is this a desperation tactic? Entrepreneurship as a solution to employment is fast becoming a decision many are taking the risk and making! There are so many great resources to evaluate if in fact you are the [...]
I hosted a small business panel on January 11 to open the year on my radio show, with three amazing, smart, leading small business voices. We dished on small business for 2012! Anita Campbell is the author of Visual Marketing, the CEO and blog editor for her top small business website and blog Smallbiztrends.com. Rieva [...]
This is a reprint of the six part series that I wrote exclusively for Blogher.com on Brand Power. Are You Building It! When you put yourself in the stream of positivity and possibility, it naturally picks you up and points you in the direction you are supposed to be going in! We have journeyed together [...]
