Archive | March, 2010
Persona is in Your DNA

Persona is in Your DNA

The hot buzz now is in creating your personal brand and how to stand out mostly in the social world. Because our challenge is through the web, computer, and the written word  it requires a different approach than meeting in person. So, you are invited to a business party or event. You walk in and [...]

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19 Steps You Can Take Today(!) to Sustain Word-of-Mouth for Your Business

19 Steps You Can Take Today(!) to Sustain Word-of-Mouth for Your Business

Guest post from Zane Safrit Blog: www.zanesafrit.com Radio Show: www.zanesafritradio.com There is a growing amount of buzz on the web about word-of-mouth marketing. How it’s done, how do you get you some, what colors should it be? Too much of that buzz is about gimmicks. You know the gimmicks I’m talking about: viral emails with [...]

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22 Ways to Prospect and Develop New Customers

22 Ways to Prospect and Develop New Customers

The first principle in the sales process is prospecting. Finding new customers on a continual basis is even more important today as attrition percentages skyrocket, due to our challenging economic cycle. How we find and develop new customers has changed as fast as technology and how we network. Used to be you went “cold calling”! [...]

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Building Actionable Relationships from Social Networking

Building Actionable Relationships from Social Networking

I was asked to keynote at our Social Media Club,  topic:  “Social Media in the Boardroom”. I presented on “Building Actionable Relationships from Social Networking, a subject that I have had a lot of experience with the past three years. I took a little trip down “memory lane” in putting this together, and reviewed HOW [...]

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10 Tell Tale Characteristics of Company Culture

10 Tell Tale Characteristics of Company Culture

Guest Post by:  Rob Taub, Job Search Corner Company Culture Many companies today promote building teams over individuals; respecting the entry-level mailroom clerk and the top salesperson equally. They consider failure the beginning not the end of developing talents and careers and that ‘Values’ are not fads.  Still in other companies you will find a [...]

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What Attracts People to Each Other?

What Attracts People to Each Other?

Within seconds you know… …whether the person you just met is interesting, annoying, or just plain easy to get along with. Taking a moment and thinking about what attracts people to each other, a few traits usually rise to top:

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