5 Drivers of Business Innovation

by on June 22nd

Innovation is critical not only to business success, but to its very survival.  Why is innovation so important? Fresh approaches, new ways of delivering ideas, visual and content changes all keep people interested and coming back. Innovation is NOT exclusive to big brands, but is, in fact, essential for ALL brands.

Fast Company lists the Top 50 Most Innovative Companies, those firms that transform and impact their industry time and again.  There are 5 drivers of innovation:

  • Technology
  • Demographics
  • Attention
  • Usability
  • 3 F’s: Fresh, Fun, Fab

These 50 made the list because they all demonstrate these drivers and ultimately offer up fresh, fun and fab.

Read the entire article..

 

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This post was written by who has written 385 posts on Deborah Shane Toolbox.

Deborah Shane was named a Top 100 Small Business Podcast for 2013, Top 100 Small Business Champion for 2012 by SmallBizTrends.com! She is the Author of Career Transition-make the shift, apersonal branding strategist, social media marketing catalyst and featured writer and speaker. She hosts this weekly blog and a small business radio podcast with 250K+k downloads. Deborah’s articles are featured on SmallBizTrends.com, Forbes.com, PersonalBrandingBlog.com, Monster. Deborah is a go-to resource for CNN, Fox, CBS and HLN, Forbes. Engage with her @DeborahShane, and visit her at DeborahShane.com.

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