Blogging: The Why, What and How of It!

“Blogging is really about having an outlet for a specificity or passion, branding yourself as an expert in it and building a niche community with others that share it with you”.

Here’s a recap of my 3 part series on Blogher.com, we just finished. If you missed it or want to revisit it please do and join our conversation over there!

In part one of our series  Why Do You Blog?, we established that “Whatever your type or motivation for blogging is, your professional, committed, serious and consistent approach is the best practice for building loyal followers, raving fans, consistent revenue and brand influence”.

In part two of our series Integrated Marketing Enhances Your Professionalism, “Whatever your motivation is you need to have a personal and blog marketing plan? You need a personal marketing plan that is bold, diverse and integrated in six areas.

In part three, we delve into how using the power of email marketing and Facebook together and in tandem can propel your blog marketing and build stronger relationships with your fans and followers.



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This post was written by who has written 392 posts on Deborah Shane Toolbox.

Deborah Shane was named a Top 100 Small Business Podcast for 2013, Top 100 Small Business Champion for 2012 by SmallBizTrends.com! She is the Author of Career Transition-make the shift, apersonal branding strategist, social media marketing catalyst and featured writer and speaker. She hosts this weekly blog and a small business radio podcast with 250K+k downloads. Deborah’s articles are featured on SmallBizTrends.com, Forbes.com, PersonalBrandingBlog.com, Monster. Deborah is a go-to resource for CNN, Fox, CBS and HLN, Forbes. Engage with her @DeborahShane, and visit her at DeborahShane.com.

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