This originally ran on The Personal Branding Blog. We are all really in sales, no matter what we do, but our approach has had to change from traditional models. Selling has always been about communication and education. 21st century salesmanship leads with building the trust of “who is selling” rather than what they are selling. [...]
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Being Nosey and Asking Probing Questions!
Sniff, Sniff… There is nothing quite as alluring and seductive as sharing time with someone who finds you extremely interesting. We all love to talk about ourselves and find it very flattering when another party seems to be fascinated by some aspect of our experience, background or area of specialty. Having someone ask us probing [...]
MSNBC’s JJ Ramberg Launches New Book-It’s Your Business 183 Essential Tips
I went to a media event in New York City last year hosted by small business champion and media host Tory Johnson, to learn about how to get more media coverage and attention. She gathered some of the best journalists, writers, TV hosts and consultants including JJ Ramberg, host for the past 6 years of [...]
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Posted in Business, Business Skills, Marketing & Branding, Sales, Success, Women in Business
7 Ways To Educate Prospects Into Making The Sale
Why does selling continue to get such a bad rap? “Sometimes our audience is so ingrained to think selling is bad that they’ve already said no before we get a chance to sell them anything”. He goes on to say, “a crackerjack salesperson knows educating prospects on the ins and outs of products and services is [...]
7 Ways to Foster Loyalty
This article originally ran on SmallBizTrends.com. Building relationships takes time but growing and maintaining them long term takes perseverance, energy and purpose. Jack Trout, Ad Exec and Author of Big Brands, Big Trouble says: “Marketing battles take place in the mind of a consumer or prospect. That’s where you win. That’s where you lose.” We [...]
7 Ways To Educate Prospects Into Making The Sale
This is article originally ran on SmallBizTrends.com. Why does selling continue to get such a bad rap? “Sometimes our audience is so ingrained to think selling is bad that they’ve already said no before we get a chance to sell them anything”. He goes on to say, “a crackerjack salesperson knows educating prospects on the ins [...]
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