This originally ran on The Personal Branding Blog. We are all really in sales, no matter what we do, but our approach has had to change from traditional models. Selling has always been about communication and education. 21st century salesmanship leads with building the trust of “who is selling” rather than what they are selling. [...]
Recipe for Success Is Do What You Love
by Deborah Shane on January 3rd
I have been in the small business world for several decades as an educator, sales professional, entrepreneur. At many points, we face challenge, failure, triumph and success. The ability to persevere, I have observed in those that endure and thrive, is driven by a passion and deep belief in what they do, what their calling [...]
10 Crucial Trends For 2013
by Deborah Shane on December 20th
I recently welcomed back Henry Mason, Managing Partner and Global Head of Research and Analysis, from global trend leader Trendwatching.com. I have been following this company for over 5 years and consider them one of the, if not the authority on consumer, media and business trends worldwide. With a network of hundreds of trendspotters, as well [...]
Clever Trend Ideas Worth Following!
by Deborah Shane on December 10th
This post originally ran on the Personalbrandingblog.com I have been watching, following and studying trends for many years. To see how demographics, events, cycles all intersect, converge and impact our lives in such immediate and long lasting ways is so fascinating to me! The financial and banking collapse at the end of 2008, was a [...]
How to Rebrand Yourself Using BlogtalkRadio!
by Deborah Shane on October 16th
I was recently featured on BlogtalkRadio’s University show talking about how using radio podcasting can build, rebrand and accelerate your career and business. TargetSpot reports, “Internet radio usage is on the rise, reaching 42% of US broadband households”. Radio is still a very viable, popular media and internet radio is fast becoming the place for [...]
6 Ways to “Riff” Daily
by Deborah Shane on September 20th
Artists, musicians, comics, speakers, trainers, athletes, performers all do it-they “RIFF”. It’s such a cool word and idea! That ” rapid energetic often improvised verbal or non verbal outpouring- especially one that is part of a performance”. Most of us remember “Riff’s” of great rock, jazz and yes classical musicians, bands and performers, we listen [...]




















