If you are not using Facebook for your business, you may be missing one of the best available tools for engaging with your current clients, generating website traffic, leveraging SEO opportunities and reaching out to potential customers.
I am asked all the time about “using Facebook for business”, so I thought I would share some of my own success with you, as well as what I see working for others.
At Train with Shane, we use workshops and seminars, corporate training, motivational speaking, a weekly radio broadcast, emails and monthly e-newsletters to engage our clients and bring them relevant information they can use on a regular, consistent basis.
Since discovering the power of Facebook Pages for our Metropolis Toolbox, we’ve been able to leverage our marketing in ways that are both cost effective and far-reaching.
• Promote our weekly radio broadcast
• Add photos from events and other gatherings
• Add video training materials
• Conduct surveys, polls, and get a feel for our clients
• Encourage others and have meaningful discussions on relevant business subjects
• Offer promos and make announcements
Using Facebook to Streamline Your Business Efforts
Squeeze Every Ounce of Value from Your Newsletters
Making social media connections is a “must do” in today’s fast paced, virtual business world. Engage your community, make new friends, build your readership by delivering value.
And then, watch what happens!
PS – Here’s some great resources I’ve found to help you understand all of the concepts I’ve presented above:
- Facebook Marketing: Leverage Social Media to Grow Your Business
- Search Engine Marketing – Driving Search Traffic to your Company’s Web Site
- SEO (Search Engine Optimization) Made Simple
