Emarketer reports that “Interactive marketing is becoming a larger part of the marketing mix, and Forrester estimates that by 2016, online advertising spend will be equivalent to television spend today. Marketers will spend $77 billion on interactive marketing by 2016″. According to StrongMail’s annual marketing trends survey, conducted by Zoomerang, the majority (68%) of business executives worldwide said they [...]
This article appeared previously by Joshua Waldman on his Careerenlightenment.com site. Mashable recently released the latest in a series of infographics related to how social media is used in the employment game called, How Recruiters Use Social Media to Screen Candidates. This particular research was done by a Facebook monitoring company called Reppler. There aren’t [...]
Dawn Rasmussen, CMP, is the president of Portland, Oregon-based Pathfinder Writing and Career Services. Clients from across the United States and Canada and from all career levels have benefited from Dawn’s highly-focused and results-oriented résumé, cover letter, and job search coaching services. Many professional groups as well as colleges and universities have appreciated the insights [...]
This is an article by JT O’Donnell Founder of Careerealism that ran previously on CareerHMO.com. One of my favorite books of all-time is called, Punished by Rewards by Alfie Kohn. Published over 50 years ago, Kohn predicted our obsession with psychologist B.F. Skinner’s theory of behaviorism was making us soft (a.k.a addicts). He used multiple [...]
Today is Job Action Day 2011, sponsored by Quintessential Careers and this is my second year as one of the participating blogs that was chosen to participate. Here is the full list of participating blogs for 2011! Data from the Bureau of Labor Statistics shows 2.7 million jobs remained unfilled in the U.S. in August 2011, [...]
A coalition of bloggers, authors, and career experts will on Monday, Nov. 7, offer job-seekers empowering articles, tips, and blog posts with information, ideas, and concrete steps that they can take to secure their futures — both in the short-term and in the long-term. The initiative is part of the fourth annual Job Action Day, [...]
