The content world has officially arrived via books, websites, blogs, video, webinars, podcasts, workshops and conferences. People are stepping up and seeking guidance, education and any resources to improve their skills, impact and effectiveness. It’s required, not negotiable. This is a very positive trend given the past few years! People are more committed to getting [...]
I found this great article published by Anita Campbell, the Founder of SmallBusinessTrends.com about how online websites can make their shopping experience safer, more secure and simply more fun for buyers! Anita is host of the weekly Small Business Trends Radio Show and owner of BizSugar, a social media site for small businesses. She opens her article Do [...]
My colleague Pierre DeBois was kind enough to quote me in his comprehensivwe book review of The Social Organization on SmallBizTrends.com. He blogs about marketing, finance, social media, and analytics at his blog Zimana. He opens the review with “Deborah Shane, author and branding strategist, once coined the phrase “raise your business metabolism.” It refers to [...]
Emarketer reports that “Interactive marketing is becoming a larger part of the marketing mix, and Forrester estimates that by 2016, online advertising spend will be equivalent to television spend today. Marketers will spend $77 billion on interactive marketing by 2016″. According to StrongMail’s annual marketing trends survey, conducted by Zoomerang, the majority (68%) of business executives worldwide said they [...]
Are you really cut out to be an entrepreneur? Is this what you really want to do, or is this a desperation tactic? Entrepreneurship as a solution to employment is fast becoming a decision many are taking the risk and making! If you have asked yourself any of these questions read the article, From Expert [...]
I hosted a small business panel on January 11 to open the year on my radio show, with three amazing, smart, leading small business voices. We dished on small business for 2012! Anita Campbell is the author of Visual Marketing, the CEO and blog editor for her top small business website and blog Smallbiztrends.com. Rieva [...]
