Emarketer reports that “Interactive marketing is becoming a larger part of the marketing mix, and Forrester estimates that by 2016, online advertising spend will be equivalent to television spend today. Marketers will spend $77 billion on interactive marketing by 2016″. According to StrongMail’s annual marketing trends survey, conducted by Zoomerang, the majority (68%) of business executives worldwide said they [...]
This article appeared previously by Joshua Waldman on his Careerenlightenment.com site. Mashable recently released the latest in a series of infographics related to how social media is used in the employment game called, How Recruiters Use Social Media to Screen Candidates. This particular research was done by a Facebook monitoring company called Reppler. There aren’t [...]
This article was previously written and post by B. Michelle Pippin on her blog. Let’s face it. BRANDing is a common business word that’s “sexier” than most. It’s also one of those buzz words that has generated a LOT of buzz… and even more MONEY for those coaches specializing in branding. Like MOST ingredients inherent to [...]
This is an article previously posted by Author and career specialist Caroline Dowd-Higgins from her blog, This is NOT the Career I Ordered. Whether you are job searching, or not – you should always be thinking about your next career move and an exit strategy from your current workplace so you can be ready at all [...]
When I started doing my Metropolis Radio Show in 2009, I reached out to people who I felt a kindred spirit with when it came to their attitude and values about business and using the new media platforms. Dean Holmes, Social Media Strategist reached out to me to guest on my show and we set [...]
You make a stand with your brand when “You Put Your Stake in The Space”.. I love the image of The 1st man on the moon, Apollo 11 Commander Neil Armstrong, who made history on July 20, 1969. The US now had our piece of real estate on the moon! I just returned from speaking [...]
