Tag Archives: web marketing
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Do You Still Worry About Online Shopping?

I found this great article published by Anita Campbell, the Founder of SmallBusinessTrends.com about how online websites can make their shopping experience safer, more secure and simply more fun for buyers! Anita is host of the weekly Small Business Trends Radio Show and owner of BizSugar, a social media site for small businesses. She opens her article Do [...]

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Book Review-The Social Organization

My colleague Pierre DeBois was kind enough to quote me in his comprehensivwe book review of The Social Organization on SmallBizTrends.com. He blogs about marketing, finance, social media, and analytics at his blog Zimana. He opens the review with “Deborah Shane, author and branding strategist, once coined the phrase “raise your business metabolism.”  It refers to [...]

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Email Marketing Leads the Way to Building Trust

Email Marketing Leads the Way to Building Trust

Emarketer reports that “Interactive marketing is becoming a larger part of the marketing mix, and Forrester estimates that by 2016, online advertising spend will be equivalent to television spend today. Marketers will spend $77 billion on interactive marketing by 2016″. According to StrongMail’s annual marketing trends survey, conducted by Zoomerang, the majority (68%) of business executives worldwide said they [...]

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Use the “12 and 12″ to Rejuvinate Your Brand!

This is a reprint of the six part series that I wrote exclusively for Blogher.com on Brand Power. Are You Building It! When you put yourself in the stream of positivity and possibility, it naturally picks you up and points you in the direction you are supposed to be going in! We have journeyed together [...]

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3 R’s For Raising Your Business Metabolism for 2012

It’s just not enough to be in business or have a business anymore is it?  It’s just not enough to do the minimum to float along anymore is it? It’s just not enough to be good anymore is it? My colleagues over at Netwotk Solutions, Solutions are Power Blog invited me to be  one of their twelve [...]

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7 Ways to Keep Your Process On Track

“With the pace of change accelerated for most people, the importance of following a process becomes an important, critical and really effective tool to deal with it. The Process Is as Important As The Results It Produces” How does anyone navigate change, be it business or personal? Changing jobs, lifestyle, health, where you live, the [...]

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